Penarth has signed up for this autumn's Totally Locally Fiver Fest - a national celebration of the independent shops and businesses that make our towns and high streets unique. Close to fifty indie shops, cafes and businesses in Penarth will be taking part in the two-week campaign, which runs from 10 to 24 October.

Fiver Fest is based around the now famous Totally Locally £5 message. Based on figures calculated by Totally Locally - the grass-roots High Street organisation behind the campaign - if every adult in Penarth spent just £5 per week in their local independent shops and businesses it would mean £4.3 million per year going directly into our local economy. This would in turn lead to more jobs, a better high street, and a stronger local economy.

Each of Penarth's 47 participating business will put on special £5 offers over the two-week celebration highlighting the diversity and value of what our high street has to offer.

Angelina Hall, chair of Penarth Business Group and co-owner of Glass by Design, said: "Our local community has been fantastic in supporting us. This is our way of offering our thanks with some fantastic £5 offers. Come and be a tourist in your own town and explore it with new eyes. Walk through doors you normally pass - you might just discover there is so much more we have to offer than you ever thought."

Fiver Fest has been running successfully in individual towns in the UK and abroad for the past 7 years. Totally Locally is now partnering with Visa to encourage consumers to divert £5 of their weekly spend to support the small businesses in their communities. The last national Fiver Fest (held in February 2020) saw over 100 towns and thousands of independent businesses joining in and reported an increase in sales and new customers as well as a buzz in the towns.

Mel Griffin, owner of independent bookshop Griffin Books, added: "During lockdown local businesses have worked tirelessly to adapt their services and look after their customers, for example creating an online presence or introducing free delivery. The majority of us live locally and spend locally ourselves, so every fiver you spend during this Fiver Fest fortnight has a much wider benefit than at first appears. Now more than ever we need your support to keep the town thriving."

Penarth Fiver Fest flyers and town maps will be available from the participating shops and a full list of offers will be released via social media and the Penarth Fiver Fest Facebook page soon. Keep an eye on the Totally Locally Penarth Facebook and Instagram accounts (@TLPenarth) for latest announcements.

The full list of participating businesses in Penarth is as follows:

Andrea's Flower Boutique

Artisans Corner

Amorio

Anne Morgan Jewellery

Bar 44

Beauty Box

Blu Hair

Brod

Brutons the Bakers

Crafty Devil Cellar Penarth

The Crêpe Escape

Langdon Osteopathy

ener-chi

Frangoulis

Foxy's Deli

Funky Monkey

Foothills Reflexology

Glass by Design

Gin 64

Gifts @ No. 9

Griffin Books

Hi Plan Copy Print

Hamptons

Jo's Organics

Jewels Canley Interiors

Lily Pad Florist

Lou's for Men

Lush Butchers

Not Socks Again

Northern Star

Penarth Eye Centre

Penarth Music Centre

Penarth Pet Shop

Polka Dot Door

The Queen B

Refresh Skin Studio

Rowley's the Jewellers

Rowley's of Penarth

Shore

The Pantry

Street Food Hut

Thompson's Butchers

Umpa Lumpa Sweet Shop

EBS Voisey & Partners

Windsor Fruit Stores

Windsor Tea Rooms

Willmore's 1938